Fast emerging artist, Elli is taking the music scene by storm. With a soulful blend of eclectic influences, his original sound is easy to enjoy and impossible to categorize; and that’s just the way he wants it. Born, Nkruma Kojo Nkuah in Ghana, Africa in 1995, Elli moved at the age of four to Toronto where he began his music education singing, playing drums, bass guitar and keyboards for his local church. Elli comments that he started recording songs in his basement in 2009 and since then has been committed to his art. With both singing and rapping making appearances on his track list, Elli doesn’t pigeonhole himself into any one genre. He considers the craft of music an open-minded pursuit and lets the art take him where it will.
Hey Elli ! You’ve had a lot going on musically and it seems to be picking up more. You are doing this all from Canada. What is it like for the music scene in Canada and Toronto as far as urban music is concerned?
A: I’ll be honest with you bro, the music scene out here in Canada is tough. It’s like artists out here don’t want to support each other. Even though I’m making moves and sharing great music it’s still hard to get heard, whether it’s urban music or rap music. But we all know the music scene is competitive so it all makes sense.
A: like you said West African parents can be kinda discouraging when it comes to music because they feel you need a real job. I took their advice and went to school but that didn’t mean I couldn’t still Persue my dreams, as I still am.
A: When it comes to creativity on the visual side, the most important thing to me is that the visuals send the same message the music does. It only makes sense .
You’ve been played on KRAC Radio, iHeartRadio, JioSaavn (Based in India), and multiple other radio stations outside of Toronto. That has to feel good getting recognized on the radio nationally and internationally. As far as locally in Toronto is it hard for artists to get on the radio stations there?